Thursday, 17 January 2008

Music Programmes on TV – Case Study prompts

What you need to cover in your case studies - the importance music programmes on TV for:


Programmes, TV stations, ownership, record companies, advertising and management agencies, for the creation and projection of the image and the sales, statistics, marketing of your chosen singer, band or music programme.


How singer’s images are projected inside and outside their music videos. Think about race, gender, class and age. Think also about ideology associated with the band, singer or programmes image, depending on your case studies.
Remember that adverts, TV appearances in chats shows, or shows such as “Never Mind The Buzzcocks”, televised live appearances, awards, etc. are also Television.


Analyse one or two videos of your band for representation using film language that you learned from action adventure films. If you are studying a particular music programme you need to focus on how it is presented and the film language associated with it.

Genre is associated with this area.

This is where you can use theory – Andrew Goodwin or Kress Van Leuwen.


Consider target audiences and how bands, singers or programmes reach them through TV and through their image or recreation of the images.

You NEED specific examples of most of the above so you can give details in your exam essays.

No comments: